In this blog post, you will learn how to identify emerging trends. The world is changing at an increasingly rapid pace and it can be difficult to keep up.  You may think that if you are not already in a position of influence or power, there’s no way for you to get ahead of the

If you want to stay on top of the latest marketing trends, you need to be constantly looking for emerging trends. And if you’re a business owner, that’s doubly important.  Here are some of the most pressing new developments in marketing right now:  1). Viral Marketing and Content Creation  In order to create content that

The domain name is the key to winning online marketing. The most powerful and important part of any website you create is your domain name.  Your site’s URL (or web address) can be anything: “example”, “suchandsuch” or even plain-text link in a news article – it simply must point to something that actually exists on

For small businesses, the biggest challenge is often growth. They spend their time and energy on day-to-day operations rather than planning for the future.  This doesn’t have to be the case!  With a few simple steps, you can make sure your company is ready for tomorrow’s challenges.  Read on to discover how. Plan for the

In this blog post, we will talk about how to find your unique selling point. Every person and company has a different USP that sets them apart from the competition.  Some companies have a strong reputation for quality products or services; others are known for being on time and reliable.  Whatever it is that sets

Looking for ways to market a startup? In this blog post, I’m going to discuss some of the ways startups can market themselves. 1). Word of mouth One way for a startup to promote its product is word-of-mouth marketing.  This method involves getting someone who likes or trusts your business enough to tell others about